Are you ready to navigate the intricacies of A2P 10DLC Twilio setup without feeling overwhelmed? Look no further! In this step-by-step guide, we'll walk you through the process from start to finish, ensuring you're fully certified and ready to leverage Twilio's capabilities seamlessly. Let's dive in:
The first step in your A2P 10DLC journey is to create a business profile on Trust Hub. Log in to your Twilio account and navigate to Trust Hub. Click on "Register" to initiate the process. You'll need to provide your EIN number accurately. If you encounter any issues, opt for manual input using information from your LLC records. Ensure all details match precisely. Select the appropriate business type and category, and provide accurate website information. Finally, input contact details for communication purposes.
Upon completing your business profile, Twilio will assign a Trust Score based on various criteria. Aim for a score between 65 to 68 for optimal performance. The algorithm considers factors such as your brand's reputation, identity verification, and compliance adherence. Review the score and proceed accordingly. Note that the approval process may take between 15 to 30 minutes, depending on various account variables.
Now, it's time to create a messaging service tailored to your use case.
Navigate to the messaging service section and click on "Create New Messaging Service."
Provide a friendly name for your service, reflecting your business or purpose.Choose the appropriate use case, indicating whether it's for engaging in discussions or notifying users. Select the phone numbers associated with your service, ensuring alignment with your use case. Opt for "low volume mixed" or "mixed" based on your message volume. Craft a clear use case description, avoiding terms like "leads" to maintain compliance. Input sample messages relevant to your use case, ensuring adherence to guidelines.
Double-check all details provided during the setup process. Ensure consistency with your business records and compliance requirements. Review the sample messages to confirm they align with Twilio's guidelines. Once satisfied, submit your registration for review.
After submission, Twilio will review your registration for compliance and accuracy. You'll receive confirmation once the process is complete. In some cases, confetti may signify successful registration. Keep an eye on your dashboard for updates.
With your A2P 10DLC setup complete, it's time to integrate Twilio's capabilities into your CRM or preferred platform. Explore the various features and functionalities to optimize your messaging strategy. Leverage analytics to monitor performance and make necessary adjustments.
