The Content AI feature in emails can be helpful for businesses of all sizes that engage in email marketing. It can benefit individuals, small businesses, and larger organizations by providing a fast and efficient way to create email content. The feature can help companies with limited resources, allowing them to create professional-quality emails without hiring a dedicated content writer or marketing specialist.
Faster and more efficient content creation: Content AI can generate outlines, introductions, and specific sections for emails, which can save time and reduce the effort required to create content from scratch.
Tailored Content: Content AI can help businesses tailor their email content to specific contexts, such as promotional emails, introduction emails, coupons/discounts, recurring newsletters, testimonials, cold outreach, and content/giveaways.
Variations for A/B testing: Content AI can create variations of email content, including subject lines, which can be used for A/B testing to determine the most effective Content.
Usage-based pricing: Content AI is charged with usage-based pricing per word usage, making it a cost-effective solution for businesses of all sizes.
User-friendly interface: Content AI is easy to use, with a drag-and-drop interface that allows users to create emails quickly and efficiently.
Go to Marketing> Emails > Email Campaigns>Create Campaign or Edit an existing campaign.
NOTE: Content AI is available in Email Templates and Email Campaigns. You can create a new email campaign or edit the one you have on draft.For Email Templates, head to Marketing>Emails>Templates>New, or Edit an existing template.
Inside the Email Builder, You can drag and drop a new Text element or edit an existing One.
Click on the Content AI icon from the text editor to write something new:
Click on the Generate AI button and fill out the Generate Content form.
Start by selecting the context in the Select Context dropdown. It will ask you to choose the option of contexts like:
Promotional
Introduction
Coupon/Discount
Recurring Newsletter
Testimonial
Cold Outreach
Content/Giveaway
Other, if the email context is not mentioned in the dropdown and you'd prefer a broader category.
Then, add the Content Title
Write a Content Description of up to 3 lines.
Add keywords too
You also need to Select the Writing tone.
Choose the Number of Variations you want to create before you click on Generate.
And the length of the content
Click on Generate
Once you click on Generate, it should generate the desired variations, which may take five to ten seconds, depending on the Number of Variations. It will then ask you which of the Variations you want to use. Click on Copy next to the one you want to use, and then click Continue.
Note: If you select multiple variations and the AI is only able to produce fewer images than desired you will not be charged.
Once the Email Campaign content is created, Content AI is available in the subject line too. Click on the send and schedule screen.
Then, click on the Content AI button to create your subject line or write your content.
You will then need to provide a Content Description, choose the Writing Tone, and the Number of Variations you want to generate, and then click Generate.
Click on Copy next to the version you want to use, and then, on Continue.
It will then ask you which of the Variations you want to use. Click on Copy next to the one you want to use, and then click Continue.
Fill out all the other information, and send or schedule.
To edit a text you already have, highlight the text, click on the content AI button, and you will see the options.
These are the options available:
Improvise Writing - Experience a transformation in your writing, enhancing it even when you're unsure what needs fixing.
Make Longer - Take your initial concepts and watch them flourish into a rich tapestry of thought-provoking content.
Make Shorter - Craft a concise message that packs a powerful punch, leaving a lasting impact on your audience.
Spelling Check and Grammar - Enjoy the confidence of knowing your writing is polished to perfection, without altering your unique tone.
Simplify Writing - Watch complex ideas transform into clear, concise statements that resonate with your audience.